11 sep 2024
Ana del Río
As a reaction to this foreign intrusion, many are trying to reclaim the authentic Samaín. Yet, it is crucial to ask ourselves to what extent the modern version of Samaín celebrated today truly reflects traditional practices.
The convergence of Halloween and Samaín in the commercial realm is evident. While Halloween has become a global celebration with a strong commercial component, Samaín has also been adapted to fit into the framework of festivals that attract tourists and consumers. This commercialization raises questions about cultural authenticity: are we preserving traditions or merely adapting them for mass consumption?
In this context, it is not difficult to find manifestations of contemporary fascination with anything considered Celtic culture in relation to Samaín: fairs, markets, music, and all sorts of products. The popular imagination about the Celts, with its romantic and mystical view, characterized by druids, rituals, and a deep respect for nature, is perhaps reconstructed and adapted from a modern perspective, distanced from historical reality.
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